Church Signage, Part 1: Exterior Signs

Besides the building itself, a church’s primary sign is its first impression. It’s our first chance to tell the community who we are, what we value, and what we do. It’s also one of our best shots at inviting people to join us. Here are some things to keep in mind when you think about your church’s primary sign:

  • Make it big, but not too big.
  • Place it in your most visible location.
  • Make sure it fits with the overall look of your church.
  • Make it durable.
  • Make it clear.
  • Give information.
  • Marquee or not?

Sometimes you only have one chance to advertise. When people go by your church, what are you saying to them?

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ABOUT THE AUTHOR

Erin Williams

Erin Williams loves to write for the church and individual Christians within it. She lives in a fun yellow house in Dallas and enjoys family, friendship, working hard, food and wine, fitness, coffee and ranches.

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comment_post_ID); ?> I agree 100%, you can tell if a church is doing this it grows, if there's no growth there's poor leadership..
 
— Dennis Whiterock
 
comment_post_ID); ?> Great work Bubba! Its exciting to see how God has blessed your faithfulness over your lifetime into remarkable, fruitful, Kingdom expansion! Jesus DID say, "without Me you can do nothing!" (John 15:5). No surprise that He rewards "thick and thin" prayer with great fruitfulness! :)
 
— Mike Taylor
 
comment_post_ID); ?> I loved this presentation. It helped greatly as I organized an Outreach Ministry of The Shepherds Care. Thank you. Esther Callaham Mahgoube Emmanuel Pentecostal Church New Jersey
 
— Esther Mahgoube
 

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