Know Your Culture, Connect to Your Culture: Lecrae Raps the Gospel in One Minute

The missional visionary is also a cultural architect. One of Auxano’s primary assertions is that each church has a unique culture. You’ve got to know your community to reach your community.

Nowhere is that more evident that when dealing with the current young generations. Jonathan Parnell of Desiring God Ministries recently sat down with Lecrae to talk about his latest album, Gravity, which just won Best Gospel Album at the 55th Annual Grammy Awards. Here Lacrae raps the gospel in one minute:

Lecrae gets it – and connects to a young generation.

What about your church? How are you listening in order to understand the surrounding culture?

Read more from Jonathan here.

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ABOUT THE AUTHOR

Jonathan Parnell

Jonathan Parnell (@jonathanparnell) is a content strategist at Desiring God. He lives in the Twin Cities with his wife, Melissa, and their three children: Elizabeth, Hannah, and Micah.

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comment_post_ID); ?> Thank you for sharing such a good article. It is a great lesson I learned from this article. I am one of the leaders in Emmanuel united church of Ethiopia (A denomination with more-than 780 local churches through out the country). I am preparing a presentation on succession planning for local church leaders. It will help me for preparation If you send me more resources and recommend me books to read on the topic. I hope we may collaborate in advancing leadership capacity of our church. God Bless You and Your Ministry.
 
— Argaw Alemu
 
comment_post_ID); ?> Amen!!
 
— Scott Michael Whitley
 
comment_post_ID); ?> Thank you so Much for this great article. It has open my eyes on where we have faltered and the things we need to work on. God can never indeed be the problem. It's us.
 
— Bertille
 

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