How a Mere 18 Inches Can Start a Counter-Culture Revolution

Look at this picture. What do you notice?

Counter-Culture

These guys that change oil and rotate tires made a small adjustment to their store that could also make a big difference in a first-time guest’s perception of your church:

They came out from behind the counter. 

By turning the computer screens around and standing next to the customer, a type of counter-culture revolution started. According to the mechanic, without the physical barrier in front he feels more connected to each customer and a higher level of trust exists, as they can see what he sees on the computer screen.

And who does not need more trust from their mechanic?

Most churches need a revolution from the “counter-culture” as well. Moving about 18 inches out from behind the typical welcome center desk…

… communicates readiness. Removing the barrier helps host team members feel more accessible to someone new, almost as if guests were actually expected. Take a walk around your church hallways or lobby. Which counters are ripe for removal and which should reside against the wall?

… forces simplicity. Church communications clutter diminishes when it can no longer hide in cabinets or shelves under the counter. Take a look at everything on and behind your welcome desk. Thinking next steps, ask yourself: What are the one or two most important pieces of information a guest needs right now?

… builds intention. Volunteers who are not standing behind a counter move from a passive posture and naturally become more engaged with their surroundings. Take an evening and schedule some training. What skills and practices will help lead your host team members from reactive welcoming into proactive hospitality?

Counters are great when dispensing a product in coffee shops and fast-food restaurants. However, even tire stores can see the relational benefit of moving out from behind desks to serve and engage people where they are.

Isn’t it time to start a counter-culture revolution in your church?


Would you like to know about how your environment can be more engaging? Connect with an Auxano Navigator and start a conversation with our team.

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ABOUT THE AUTHOR

Bryan Rose

As Lead Navigator for Auxano, Bryan Rose has a strong bias toward merging strategy and creativity within the vision of the local church and has had a diversity of experience in just about every ministry discipline over the last 12 years. With his experience as a multi-site strategist and campus pastor at a 3500 member multi-campus church in the Houston Metro area, Bryan has a passion to see “launch clarity” define the unique Great Commission call of developing church plants and campus, while at the same time serving established churches as they seek to clarify their individual ministry calling. Bryan has demonstrated achievement as a strategic thinker with a unique ability to infuse creativity into the visioning process while bringing a group of people to a deep sense of personal ownership and passion.

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COMMENTS

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Recent Comments
comment_post_ID); ?> Thanks, this is interesting and helps the preacher to navigate and plan is goals and objectives during difficult seasons and changing times
 
— Paul B Thomas (@Pentecostaltv)
 
comment_post_ID); ?> Christinah Facing the dilema in church planting has just given me sleepless nights with headache in this small town in Swaziland Southern Africa. The model we used is not working. People around are shunning our services. I do not feel like quitting, but some of my team members are discouraged now.
 
— Tau Kutloano Christinah
 
comment_post_ID); ?> I have found out more. I guess it's all about backing? ReNew doesn't have that. We are a mission church, in a small downtown area. We are a wonderful church though. I guess we also needed everyone to attend and possibly be of service all the time. If I could have it all over to again, I'd participate more, open my mouth more,....IDK, I still am holding onto God's intervention somehow. We have until Sept. 30th.
 
— Linda Speaks
 

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