Words Create Worlds – The Language We Use Shapes the Culture We Lead

In his book The Talent Code, Daniel Coyle tells the fascinating story of some experiments that Stanford psychologist and author Carol Dweck has conducted with fifth graders in multiple settings.

The fifth graders were put into two different groups and given the same tests. After completing the first test, the first group was told, “You must be smart at these problems,” and the second group was told, “You must have worked hard at these problems.”

The subtle and small difference made a big impact.

In preparation for the next test, the children were asked if they wanted to try an easier test or a more difficult one. As a group, those affirmed for their hard work wanted the more difficult task and the opportunity to learn. Those affirmed for their intelligence wanted the easy test. Likely they believed intelligence was the chief value, and they feared losing their good standing, their identification as the smart ones. In another round of tests, more difficult in nature, the children who were affirmed for their intelligence gave up much more quickly than those who were affirmed for their hard work.

The students returned to the original test, and the “you must be smart” group scored 20% lower than they did at first. The “you must have worked hard” group improved their scores by 30%.

The point, according to both Coyle and Dweck, is the language “you must have worked hard” fosters motivation and a growth mind-set, while the language “you must be smart” fosters the belief that intelligence is fixed. The small change in language makes a profound impact.

In organizations, in churches, and in families, language matters. Many have said that “words create worlds,” and I have found the phrase to be true. As leaders, the language we use helps shape the cultures we lead.

The words you use to articulate your mission, values, and strategy are essential. You can use language as a powerful tool to bring clarity and direction to the teams you lead and the people you serve. Or you can, as many do, underestimate the power of language and create confusion without careful attention to the words that describe the direction of your organization.

 Read more from Eric here.

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ABOUT THE AUTHOR

Eric Geiger

Eric Geiger

Eric Geiger is the Senior Pastor of Mariners Church in Irvine, California. Before moving to Southern California, Eric served as senior vice-president for LifeWay Christian. Eric received his doctorate in leadership and church ministry from Southern Seminary. Eric has authored or co-authored several books including the best selling church leadership book, Simple Church. Eric is married to Kaye, and they have two daughters: Eden and Evie. During his free time, Eric enjoys dating his wife, taking his daughters to the beach, and playing basketball.

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comment_post_ID); ?> Thanks, this is interesting and helps the preacher to navigate and plan is goals and objectives during difficult seasons and changing times
 
— Paul B Thomas (@Pentecostaltv)
 
comment_post_ID); ?> Christinah Facing the dilema in church planting has just given me sleepless nights with headache in this small town in Swaziland Southern Africa. The model we used is not working. People around are shunning our services. I do not feel like quitting, but some of my team members are discouraged now.
 
— Tau Kutloano Christinah
 
comment_post_ID); ?> I have found out more. I guess it's all about backing? ReNew doesn't have that. We are a mission church, in a small downtown area. We are a wonderful church though. I guess we also needed everyone to attend and possibly be of service all the time. If I could have it all over to again, I'd participate more, open my mouth more,....IDK, I still am holding onto God's intervention somehow. We have until Sept. 30th.
 
— Linda Speaks
 

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