Five Spiritual Formation Lessons from the Megachurch

Very large churches are sometimes accused of being shallow. A mile wide and an inch deep. There is certainly truth to that potential, but I have found that many of the driving characteristics that allowed a church to become 2,000 or more people, or 10,000 or more, include a discipline and depth that brings much integrity to their ministry.

Nonetheless, the risk of shallow is a real one.

Growing a local church always involves risks and trades; there is no perfect plan. But the trades are not an either/or situation. The primary and most common trade is the willingness to risk depth of discipleship (spiritual formation) for reaching more people. These two will live in tension, however they are not mutually exclusive.

To reach more people risks depth and community.

To maintain closeness and intimacy risks reaching more people.

There is no perfect formula. Let’s be candid, there are small churches that are shallow and large churches that have depth. Just as there are large churches that are stuck and no longer reach new people, and many small churches that are growing like crazy by reaching new people. Ah, and when that’s true, the small church becomes larger! Then the risk is simply swapping one trade for another.

Personally, I think generalizations are unwise, but I understand why we make them, and they often provide for provocative and productive conversations.

So for that conversation, let’s focus on the question of depth in spiritual formation within the megachurch.

1) The church will never have more depth than its leaders.

Programs don’t produce depth of spiritual maturity, leaders do. I’m privileged to serve under a leader of great wisdom, depth and discipline. Kevin Myers is the founding and senior pastor 12Stone Church, a megachurch located in the suburbs of Atlanta. Kevin has a strong and vibrant prayer life, chases God with passion, and lives with great integrity. Those qualities are infused into the DNA of the church. The wisdom and insight that God grants him, whether in a board room or teaching on Sunday morning, is truly Holy Spirit driven.

Kevin would tell you, and so would I, that it is certainly more difficult to drive depth in churches that grow larger and larger, but that’s why we keep leaning in and leading! 12Stone Church has its flaws, but being shallow, easy or “all show” is not among them. Guests, including pastors, nearly always include among their first comments, the sense of spiritual intensity. It all starts with the leaders.

2) To stop reaching more people is to become shallow.

In my opinion, we don’t have a choice. The Great Commission (Matthew 28:19-20) is clear; to make disciples! But we can’t forget that includes evangelism. The Great Commission never instructed us to disciple the same people with the same programs in the same ways over and over again. Discipleship by definition and logic must begin with evangelism. You and I are passionate about the process of spiritual formation in the life of a “disciple” of Christ. A Christ-follower. Spiritual formation begins with conversion!

Candidly, if we have the same people in the same Bible study for years on end and nothing changes (the church or the people), maybe that is shallow. The New Testament is filled with stories of miracles, life change, and reaching people. Yes, the churches from Ephesus to Corinth were filled with flaws, but reaching people was the purpose of the gospel.

3) Speed and pressure create the tension.

The process of spiritual formation is not any easier in a smaller church, people are people. But the smaller church does not face the complexity of speed and pressure in the same way as found in mega-churches.

The forming of someone’s spiritual maturity takes time, nurture and care. These things are not absent, or less in heart and culture in a megachurch. But the finite nature of time has objective limits. The larger a church becomes, the scarcer the precious commodity of time becomes. It is the nature of a megachurch to move fast, carry great weight, and therefore time is compressed. The primary solution is raising up and developing capable volunteer leaders who have a heart for leading others in their spiritual journey.

4) Don’t confuse the depth of spiritual formation with complexity.

In my earlier years I have been included among those who designed and produced a process of spiritual formation (discipleship), that was more complex than plans to launch a space shuttle for weeks of orbit. It took me some time to learn that complexity didn’t equate to depth.

In fact, it is the opposite. Like preaching shorter is more difficult than preaching longer, a simple (not simplistic) process requires massive thought, experimenting and continual innovation. The best processes are seamless and easily communicated. They don’t need a chart. At 12Stone, we focus on two things, small group life and serving. That’s it. Is there more to spiritual formation than that? Of course! But we build all these things into those two large components of Christian community.

In addition, we employ a short front-end process that includes: 1st time Guests / Discover 12Stone/ Salvation / and Baptism. The list is not long and we make it easy for people to find their way. More importantly, the leaders know how to point the way, take a hand, and lead.

5) Maturity is difficult to measure.

We never want to stray from biblical standards, but be cautious of long lists. Well intended commitment to scripture can quickly turn into a pharisaic list of to-dos, then maturity can become works oriented. If you want a list, I recommend that you go with something as simple as prayer and evangelism for evidence of maturity, or perhaps the fruit of the Spirit (Galatians 5).

Another way to measure spiritual formation is from spoon fed (baby Christians) to self-led. The self-led Christian takes responsibility for their own spiritual formation. The church for them is simply the environment that resources, encourages and inspires their continued growth.

A third way to measure maturity is clean, clear and simple. It is stories of life change. After all these years and practicing all these and more, it is the one I prefer most. Capturing and telling stories of changed lives is compelling; it embodies the vision. I find it to be the most comprehensive, organic and practical approach. There is no list, and yet you have all of Scripture you can apply. Further, the idea of self-led is easily taught and incorporated.

Spiritual formation is not static. None of us ever arrive. However, scripture makes it clear that maturity can be achieved. If you are part of a megachurch or perhaps you lead a smaller church and sense a need to strengthen your spiritual formation, I trust these are helpful to you.

Read more from Dan.


Want to learn more about the effectiveness of your church’s discipleship process?

Download PDF

Tags: , ,

| What is MyVisionRoom? > | Back to Discipleship >

ABOUT THE AUTHOR

Dan Reiland

Dan Reiland

Dr. Dan Reiland serves as Executive Pastor at 12Stone Church in Lawrenceville, Georgia. He previously partnered with John Maxwell for 20 years, first as Executive Pastor at Skyline Wesleyan Church in San Diego, then as Vice President of Leadership and Church Development at INJOY. He and Dr. Maxwell still enjoy partnering on a number of church related projects together. Dan is best known as a leader with a pastor's heart, but is often described as one of the nations most innovative church thinkers. His passion is developing leaders for the local church so that the Great Commission is advanced.

See more articles by >

COMMENTS

What say you? Leave a comment!

Recent Comments
comment_post_ID); ?> Thank you for this information. I'm going to use this article to improve my work with the Lord.
 
— Abel Singbeh
 
comment_post_ID); ?> Thank you Ed for sharing your insights into the Church Growth Movement. I have my reservations with Church Growth models because it has done more damage than good in the Body of Christ. Over the years, western churches are more focused on results, formulas and processes with little or no emphasis on membership and church discipline. Pastors and vocational leaders are burnt out because they're overworked. I do believe that the Church Growth model is a catalyst to two destructive groups: The New Apostolic Reformation and the Emerging Church. Both groups overlap and have a very loose definition. They're both focus on contemporary worship, expansion of church brand (franchising), and mobilizing volunteering members as 'leaders' to grow their ministry. Little focus on biblical study, apologetics and genuine missional work with no agenda besides preaching of the gospel.
 
— Dave
 
comment_post_ID); ?> Thank you for sharing such a good article. It is a great lesson I learned from this article. I am one of the leaders in Emmanuel united church of Ethiopia (A denomination with more-than 780 local churches through out the country). I am preparing a presentation on succession planning for local church leaders. It will help me for preparation If you send me more resources and recommend me books to read on the topic. I hope we may collaborate in advancing leadership capacity of our church. God Bless You and Your Ministry.
 
— Argaw Alemu
 

Clarity Process

Three effective ways to start moving toward clarity right now.

How to Effectively Tell Your Church’s Story

Below is a weekly series posting content from one of the most innovative content sources in the church world: SUMS Remix Book Summaries for church leaders. SUMS Remix takes a practical problem in the church and looks at it with three solutions; and each solution is taken from a different book. As a church leader you get to scan relevant books based on practical tools and solutions to real ministry problems, not just by the cover of the book. Each post will have the edition number which shows the year and what number it is in the overall sequence. (SUMS provides 26 issues per year, delivered every other week to your inbox). 

>> Subscribe to SUMS Remix <<


 

With so many messages competing for people’s attention, how can we most effectively tell our church’s story?

Every day, your church stewards thousands of moments of truth. Every time a member talks to a neighbor, someone drives by the church facility, a ministry email goes out, a pastor’s business card is left on a desk, some interaction on behalf of the church has transpired. Every time these events happen, the church’s vision grows brighter or dims in the tiniest little increments.

The leader’s role is to crank up the wattage.

Solution – Tell your story in every environment with compelling consistency

THE QUICK SUMMARY – Unique, by Phil Cooke

Today’s culture is more connected than any time in history, but all of this connectivity comes with a price. We live in a world that’s become cluttered, distracted, and disrupted by social media, with the average person receiving as many as 5,000 messages a day in one form or another. If you’re a pastor, nonprofit leader, artist, filmmaker, entrepreneur, or creative professional in this hyper-connected, highly distracted world, how do you get your unique idea, project, or vision on the radar of the people who need to respond?

In Unique, Phil Cooke, a highly respected media producer and consultant, addresses both the challenges and the opportunities of branding and social media in the 21st century. If you have a vision or message to share with the world, Unique provides a blueprint to cut through the clutter, communicate your story, and impact your audience.

A SIMPLE SOLUTION

To maximize your ability to connect, you must invest time, mental energy, and resources to really discover and articulate your uniqueness — your vision, your essence, your story.

Stories inspire and capture imagination. Stories connect on personal and emotional levels. They help us develop relational connections.

That’s why it is so important for your communication toolbox to say who you uniquely are— what differentiates your church from the crowd.

The combination of the right words with powerful imagery compels engagement, insight, and memorability.

Most churches haven’t developed their story and leveraged great design to share it. Don’t miss the opportunity to tell your church’s story with design so you can really extend your reach. Shouldn’t the church connect and build relationships in every way possible?

At its core, branding is simply the art of surrounding a product, organization, or person with a powerful and compelling story. At its most basic level, branding provides answers to the simple human need to differentiate one thing from another.

The goal of branding is to win the hearts and minds of the largest audience possible and imprint an indelible story around your vision.

The power of these stories and the hold they exert over our lives is remarkable, and many would say the power of story is embedded in our genetic makeup. From the ancient days of the Israelite storytellers who recited the epic chronicles of Abraham, Isaac, and Jacob, to the writers, preachers, and filmmakers of today, we are a story-driven people, and we use stories to make sense of life.

Stories work because we want to experience the emotions, feelings, and passions of others who have encountered the challenges we face each day.

During Jesus’ short time of ministry on earth, He had to teach a message that wouldn’t simply change people during His lifetime, but transform the world for ages to come. If you had faced that challenge, what would you have done?

Jesus did what many pastors in that position would probably consider a career killer: He started telling stories. Most of Jesus’ stories were just everyday people doing everyday things. They weren’t particularly exciting, romantic, or even thrilling.

Stories drill deeply into your brain and explode later with meaning. Sometimes the meaning comes when you least expect it. Stories impact audiences because each person interprets the story in light of his or her own personal situation and experience. As a result, the impact is far greater than a simple object lesson or teaching session.

In many cases, you can interchangeably use the words “brand,” “story,” “identity,” and, sometimes, “reputation.” Branding is about building trust and loyalty and extending your relationships far beyond a single transaction.

Stories are the central focus of the art of branding.

Phil Cooke, Unique

A NEXT STEP

 How well does your brand tell your story?

Here’s a question for you: What’s the Nike brand all about? If you said “Just Do It” you would be incorrect – that’s their tagline. Their brand is really their mission – “Bring inspiration and innovation to every athlete* in the world.” (By the way, the * is further explained by Nike as “If you have a body you are an athlete.”)

To help understand how your brand tells your story, watch this video about Nike branding with your leadership team.

After watching the video, discuss these questions with your team:

  • How much more important, and eternal, is the mandate of the church than a shoe company?
  • How well defined and well lived, and resultantly effective, is our church at telling our story?
  • Does our story create movement and reflect the heart of God for the church or is it just words on a website or worship service bulletin?

Many pastors tend to be skeptical of investing time and resources into working on statements of identity like mission or values or tag lines, especially when things around church “feel” like they are going well enough.

 When any organization lives their mission, the results are seen – and life change becomes possible. The marketing video from Nike sums up why, for them, people living out their mission is more important than people knowing their tagline. And shows how good they actually are at living it, better than most churches.

What are three stories of life change that capture the essence of your church’s brand? How does your church’s mission statement move beyond generic statements to reflect these examples of your unique calling?

With the Gospel at the center of everything we do, the church, by its nature, is a message-centric organization. Jesus, the greatest story-teller of all time knew, before science showed us, that people are simply hard-wired to respond to story and images. And today’s world is becoming ever-increasingly visual, with selfies, Facebook, Twitter, and Instagram.

Consider this: there are hundreds of little moments of truth – touchpoints of connectivity – that happen each day.

Each of these are opportunities to share the message of the gospel. Are you going to make them or miss them?

 

To learn more about telling your story, start a conversation with the Auxano team today.

Taken from SUMS Remix 26-2, published October 2015


>> Subscribe to SUMS Remix <<

Download PDF

Tags: , ,

| What is MyVisionRoom? > | Back to Vision >

ABOUT THE AUTHOR

VRcurator

VRcurator

Bob Adams is Auxano's Vision Room Curator. His background includes over 23 years as an associate/executive pastor as well as 8 years as the Lead Consultant for a church design build company. He joined Auxano in 2012.

See more articles by >

COMMENTS

What say you? Leave a comment!

Recent Comments
comment_post_ID); ?> Thank you for this information. I'm going to use this article to improve my work with the Lord.
 
— Abel Singbeh
 
comment_post_ID); ?> Thank you Ed for sharing your insights into the Church Growth Movement. I have my reservations with Church Growth models because it has done more damage than good in the Body of Christ. Over the years, western churches are more focused on results, formulas and processes with little or no emphasis on membership and church discipline. Pastors and vocational leaders are burnt out because they're overworked. I do believe that the Church Growth model is a catalyst to two destructive groups: The New Apostolic Reformation and the Emerging Church. Both groups overlap and have a very loose definition. They're both focus on contemporary worship, expansion of church brand (franchising), and mobilizing volunteering members as 'leaders' to grow their ministry. Little focus on biblical study, apologetics and genuine missional work with no agenda besides preaching of the gospel.
 
— Dave
 
comment_post_ID); ?> Thank you for sharing such a good article. It is a great lesson I learned from this article. I am one of the leaders in Emmanuel united church of Ethiopia (A denomination with more-than 780 local churches through out the country). I am preparing a presentation on succession planning for local church leaders. It will help me for preparation If you send me more resources and recommend me books to read on the topic. I hope we may collaborate in advancing leadership capacity of our church. God Bless You and Your Ministry.
 
— Argaw Alemu
 

Clarity Process

Three effective ways to start moving toward clarity right now.

Creating Opportunities for Discipleship

Church leaders have been complaining lately that their church is declining, or that Church in general is shrinking. However, at Church Community Builder we work with some churches who are thriving and asking for our help in growing well. So, what’s the difference? Are some churches just lucky?

“Luck is what happens when preparation meets opportunity.” – Seneca

I believe the key difference between churches who are struggling and those who are thriving is community. When you think about the people who walk in your door, how connected are they to your vision and to each other? People attend church for many reasons, and they stick around because they find community and connections with the people and the work that they are doing. We all long for community, but how do we create it? In all the coaching I have done, I think there are two big ideas for building community in church – clarity and opportunities.

Be Clear

Church is daunting and can be scary for the beginner. So, as a church leaders, you need to be extra clear in your language and your process. Here are three important things to look out for:

    • Internal Language. “We are meeting in the old high school room.” I heard this while attending a church recently and I wondered where that was. I walked down the hallway and never noticed a room with that name. There was however, a room labeled “High School” and the occupants quickly told me I was in the wrong place. How often do your staff members use words or labels that only make sense to those on the inside?
    • Churchy Language. “We will now participate in a faith offering” or “Let me describe our Assimilation process.” Well, I don’t think I need to offer my faith up just yet, and those Borg people from Star Trek is all the Assimilation I can imagine. I would invite you to filter all your outgoing communication through a non-church goer’s perspective. Would it make sense outside your church? If not, try to find better words.

If you continue to say, “In other words…” then use other words. – Unknown

    • Confusing Processes. Knowing what to do next is extremely comforting in a new environment. If I am a visitor (for the first, second, or third time) what should I do next? Does the building direct me to the next step? Does the connection card outline what I could do? What about the announcements before the sermon? I recently attended a church who renamed their “Connection Corner” to “Start Here” and the number of people who stopped by doubled overnight. As the new guy, I don’t know whether I want to stop at the “Connection Corner”, but I do know how to “Start Here.”

People already engaged in community can often lose sight of the idioms and catch phrases that confuse the newcomers. However, rarely does communicating clearly to the outsider confuse the inside crowd.

Create Opportunities

Church Community Builder (both the company and the software) was created largely because of a volunteering problem. Church leaders were having a hard time recruiting volunteers for various reasons, and staff members were struggling to cover it all (You have never experienced that, right?). The initial thought was to improve the recruiting process, until they interviewed folks who were not serving. Many of those people indicated that they could not find a way to volunteer. They wanted to help but didn’t know how. Enter the “Needs” function of the software. In short, it is a tool to define and post services you need, and then allow people to take that need. Maybe it’s potato salad for the barbecue, or taking care of greeting at the next service. Since that time, we have also included volunteer positions and scheduling tools, and the need still exists to create very clear next steps and on-ramps for people to get on the highway of community.

Consider whether or not your church makes it easy to take the next step in discipleship through the following:

    • Attending. If I want to see these people again, how do I do that? Is there a calendar of events on the website for me to view? Is there a list of groups I might explore such as a bible study, or the weekend volleyball group? Are all the locations and service times posted on the website and in the bulletin? Make it exceedingly easy to know what’s happening and how to attend events. 
    • Serving. I am a pretty useful guy, and I would like to be useful here. How can I help? Is there a list of volunteering positions or needs the church recognizes, beyond guilting people into the children’s ministry? Are those roles described with the skills or temperament required to be successful? What about the time and expectations? People love to serve when they feel useful and they know how to meet the expectations required for the role; so make it clear and easy!
    • Giving. Everyone knows churches take donations. However, many visitors have no idea how you prefer to receive their gift, or even why this is a thing. Money can be a very approachable subject. People in modern society use money all the time, there is no need for mystery. Is giving a discussable subject in your church? Be clear and frank about where the money goes, from paying the light bill to helping starving children across the globe. Once the purpose of giving is communicated, then make it easy to give. Today, that means quick and easy online giving solutions. Church Community Builder just announced a partnership with Pushpay, and they offer one of the fastest and easiest giving experiences on the web – check it out.

Your Next Move

Take some time and review all your communication – in your program, on your website, and from your stage. Confirm whether or not you are using words that are accurate, meaningful, and accessible for people who are new to your church, or new to Church altogether. As part of that communication review, ensure that you have great “Next Step” opportunities for people who want to attend, serve, or give more. People are more often immobilized by the confusion of the process than by their own unwillingness to take up an opportunity. Your job is to create the opportunity.

> Read more from Dave.


Learn more about Auxano’s Discipleship services.

Download PDF

Tags: , , , ,

| What is MyVisionRoom? > | Back to Discipleship >

ABOUT THE AUTHOR

Dave Bair

Dave brings a unique talent for system and process implementation to the Leadership Team at Church Community Builder and also leads our team of coaches. His history of consulting with major corporations to implement change has enabled him to build an impressive coaching framework to guide church leaders towards operational effectiveness. Dave and his wife of many years have a daughter, studying chemistry in college, and a son in high school who's passions include saxophone and drums. In addition for finding Dave at DaveBair.co you may occasionally spot him piloting his hot air ballon in the western sky.

See more articles by >

COMMENTS

What say you? Leave a comment!

Recent Comments
comment_post_ID); ?> Thank you for this information. I'm going to use this article to improve my work with the Lord.
 
— Abel Singbeh
 
comment_post_ID); ?> Thank you Ed for sharing your insights into the Church Growth Movement. I have my reservations with Church Growth models because it has done more damage than good in the Body of Christ. Over the years, western churches are more focused on results, formulas and processes with little or no emphasis on membership and church discipline. Pastors and vocational leaders are burnt out because they're overworked. I do believe that the Church Growth model is a catalyst to two destructive groups: The New Apostolic Reformation and the Emerging Church. Both groups overlap and have a very loose definition. They're both focus on contemporary worship, expansion of church brand (franchising), and mobilizing volunteering members as 'leaders' to grow their ministry. Little focus on biblical study, apologetics and genuine missional work with no agenda besides preaching of the gospel.
 
— Dave
 
comment_post_ID); ?> Thank you for sharing such a good article. It is a great lesson I learned from this article. I am one of the leaders in Emmanuel united church of Ethiopia (A denomination with more-than 780 local churches through out the country). I am preparing a presentation on succession planning for local church leaders. It will help me for preparation If you send me more resources and recommend me books to read on the topic. I hope we may collaborate in advancing leadership capacity of our church. God Bless You and Your Ministry.
 
— Argaw Alemu
 

Clarity Process

Three effective ways to start moving toward clarity right now.

How Many Ministry Logos Should Your Church Have?

It’s unbelievable how quickly churches fragment their message. It’s easy for staff and volunteers the create stuff that feels good to them but is either completely unnecessary (at best) or clutters communication (at worst). Every day in America some new church ministry or program is creating some new, cute little visual to stuff into an already overpacked worship bulletin.

So the question we address today is “How many ministry logos should your church really have?” Here are the seven guidelines I use.

#1 Don’t create a sub-ministry logo until you have a vision-based brand for the entire church.

This guideline goes back to our branded house strategy. A church is a very finite, limited group of people. The most important idea at anytime for attenders of the church is the ONE singular reason for the church’s existence. What is the story? What is the big idea? What is the mission of the church that we want to keep before everybody all of the time? This should not only be clear, but clearly represented visually through the church’s primary logo and brand attributes. One of my most popular posts will provide more info and illustration: Top Ten Church Logos for Telling Story Through Design

If your church creates a sub-ministry logo without the “house” logo in place, it’s like sizing your curtains before the house’s blueprint is determined. We don’t know the size of the windows yet!  It just doesn’t make sense. You can’t even make a lucky guess. Don’t distract yourself from the prior work to be done. Don’t waste your resources.

Could the sub-ministry logo feel urgent and exciting to the leader of the ministry? Of course!  And is it possible that the leader of the ministry could care less about the overall church logo.  Of course! (And that’s the problem.) Unintentionally you would be reinforcing what we call a “lower room” identity—a program-based connection—rather than a vision-based, “upper room” identity.

In the end, church leadership must decide whether or not they will connect their people to the biggest idea and deepest calling of the church.

#2 Don’t create a sub-ministry logo until you have clear visual representation of  your strategy. The strategy icon will “transcend” the use of program-based logos.

The idea here is to lead with a compelling picture of how your church accomplishes its mission before you lead with program-based logos. Why? Because in the the end, programs don’t attract people; people attract people. To make the assimilation process in your church simple, easy and obvious, you have to clear the clutter and communicate strategically. Fire a rifle shot, not a shotgun blast. Here is an example from Faithbridge UMC in Houston, TX. The three main things you do at Faithbridge are: 1) attend worship, 2) participate in a grow group, and 3) engage a serve team. This is centered around a bridging lifestyle— being a bridge of faith to people everyday.

#3 The two most important logos after the church’s primary logo are children’s ministry and student ministry. These logos are most important for three reasons: 1) Birth through 12th grade ministries directly affects 25-45% of the church population. 2) Parents are quickly evaluating the safety and quality of offerings to children, and 3) These ministries create an additional way-finding experience, even for guests.

#4 Don’t create sub-ministry or program-based logos with complete disregard to the church’s overall brand and logo. Unfortunately, this rule is violated all of the time. The church overflows with random, disconnected creativity. A passionate leader creates new visual tools without realizing the disconnect. It’s like every room in a house has a distinct interior decorator who could care less about what the other rooms in the house look like. Therefore people never experience the family dynamic of unified vision, but rather, a bunch of folks doing separate things under one roof. I will admit, that this principle speaks to a nuance that even most church communicators have not been trained to understand.

What’s the solution? In a nutshell every sub-ministry “look and feel” should have a “design rational” that connects it to the “house brand.”

To educate yourself on this design competency, observe the sub-branded products in stores like Starbucks or the Apple Store. Designers take great effort to bring fresh initiatives or products with a design that still “fits” artistically under the overall brand.  For example, look at the distinct-but-connected design of the different roasts from the Starbucks website. Note how these images related to one another and the Starbucks master brand. (Don’t forget to study this dynamic in retail and online environments every day— free education for church communicators.)

Now let’s show an example of principle #3 and #4 for a church. When Sugar Creek Baptist Church asked us to design their brand, we also designed a children’s ministry and student ministry logo. In this case the design rational for the sub ministries was based on the logo font itself (Univers Ultra Condensed) The ministries added their own creativity. The children’s ministry added a softer secondary color palette and the beach ball element. The student ministry added a simple, and but unexpected typeface for the unique name “LYF.” The strategy icon image is also shown. Note how the colors for the student ministry are from the same color palette as the strategy icon.

#5 A guideline for adding a creatively distinct sub-ministry logo after children and student ministries, is one new logo for every thousand people in worship attendance. So a church of 400 in worship should not create additional sub-ministry logos than children and students. A church of 2,000 in attendance could have two additional sub-ministry logos. For example they could have the base three (church logo, children’s logo, and student’s logo) and a logo for life groups (first additional) and a logo for mission ministry (second additional).

#6  Ministries that will inevitably want a logo too early in the development of the church’s growth should use simple and similar font-based solutions based on the church’s brand. This practice requires a design-based font selection. For example with the MET Church, all adult ministries were given two fonts from which to build a type-face solution identity— see the Worship Arts ministry below. This enables a broader selection of ministries to be communicated without clutter, distraction and disconnection.

#7 One seasonal campaign-based logo is acceptable at any time in addition to the guidelines above, based on the church’s vision proper (seasonal goal or milestone). A campaign is another great opportunity to sub-brand. Again, the key is to “think outside the box, inside the brand.” That is, do fresh things, but keep them connected and related in a meaningful way to the overall brand. Also, keep it limited to one highly visible initiative at a time.

Below you will see the creative design of the “Big Give” campaign at the MET. Here we used a dramatic contrast of color while keeping it in the same strong, masculine color palette (blue rather than red and black) to carry the playful name of the campaign. The consistency came in using a huge dot to define the look, zooming in on the basic design element of a circle. The combination is creatively unique but totally consistent at the same time— and that’s what a sub-brand is all about.

On a side note, I am proud of the Auxano Design team who are true thought-leaders in helping churches navigate communications with unprecedented clarity and excellent. Without them it would be impossible to show you these examples.

Read more from Will.


Find out more about Auxano’s Communication services.
Download PDF

Tags: , , ,

| What is MyVisionRoom? > | Back to Communication >

ABOUT THE AUTHOR

Will Mancini

Will Mancini

Will Mancini wants you and your ministry to experience the benefits of stunning, God-given clarity. As a pastor turned vision coach, Will has worked with an unprecedented variety of churches from growing megachurches and missional communities, to mainline revitalization and church plants. He is the founder of Auxano, creator of VisionRoom.com and the author of God Dreams and Church Unique.

See more articles by >

COMMENTS

What say you? Leave a comment!

Recent Comments
comment_post_ID); ?> Thank you for this information. I'm going to use this article to improve my work with the Lord.
 
— Abel Singbeh
 
comment_post_ID); ?> Thank you Ed for sharing your insights into the Church Growth Movement. I have my reservations with Church Growth models because it has done more damage than good in the Body of Christ. Over the years, western churches are more focused on results, formulas and processes with little or no emphasis on membership and church discipline. Pastors and vocational leaders are burnt out because they're overworked. I do believe that the Church Growth model is a catalyst to two destructive groups: The New Apostolic Reformation and the Emerging Church. Both groups overlap and have a very loose definition. They're both focus on contemporary worship, expansion of church brand (franchising), and mobilizing volunteering members as 'leaders' to grow their ministry. Little focus on biblical study, apologetics and genuine missional work with no agenda besides preaching of the gospel.
 
— Dave
 
comment_post_ID); ?> Thank you for sharing such a good article. It is a great lesson I learned from this article. I am one of the leaders in Emmanuel united church of Ethiopia (A denomination with more-than 780 local churches through out the country). I am preparing a presentation on succession planning for local church leaders. It will help me for preparation If you send me more resources and recommend me books to read on the topic. I hope we may collaborate in advancing leadership capacity of our church. God Bless You and Your Ministry.
 
— Argaw Alemu
 

Clarity Process

Three effective ways to start moving toward clarity right now.

Eliminate Dull Sermons Using These Seven Tips

Ever write a message or talk that even you suspected was boring?

That’s exactly where I found myself this week.

I’d outlined my message for our current series weeks ago, but when I went back into it 6 days before delivery, I realized I’d written a basically boring sermon on a fundamentally exciting subject.

What’s worse, it moved me into one of the worst cases of writer’s block I’ve had in years.

I worked at the message day after day but I just couldn’t make it interesting, despite having a fascinating subject (heaven).

Don’t get me wrong. As a preacher and Christian, I’m the first to tell you God’s Word is never boring. But sometimes we preachers make it boring. That’s exactly where I was heading this Sunday.

I kept tweaking the message for a few days with little success. I still found it…boring. And preachers, if you’re bored by your message, it’s a guarantee your audience will be as well.

How did I get through it? Well, I dug out everything I know about beating writer’s block and solving the problem of boring writing.

It worked…I think. You only ever really find out on Sunday. But I’m no longer bored by my message. In fact, I’m excited to preach it.

Almost every communicator I know has been there…so I thought I’d share my 7 best tips on beating writer’s block and eliminating boring sermons.

1. Find the tension

If a sermon or piece of writing comes off as boring, it’s often because it lacks tension.

As much as we all dislike tension personally, without the tension, there is no story.

Think of the universal plot line for every story/book/movie you’ve ever loved.

It’s NOT this:

Good thing happens.

Another good thing happens.

Then lots of good things happen forever.

As much as we wish our lives were tension-free, there’s actually no story in that. You’d never watch a movie without tension.

Instead, the universal plot line people come back to again and again is:

Things are good.

Something bad happens (enter death, illness, a villain, a problem).

There’s a struggle between good and evil.

A hero enters.

Good wins.

Hopefully, people live happily ever after.

If there’s no tension in a story, there’s no story.

So what’s the tension point in your message?

If you can find that, you’ve created a plot line the audience will follow and identify with. Because everyone has tension in their lives.

For my message, the focal point was that heaven is a beautiful place…beautiful beyond words.  The tension points in the message became the fact that most of us don’t realize how beautiful it is, and that we experience both beauty and tragedy in this life. Once I picked up on those points, the message became both more relevant and interesting.

2. Identify, build and solve an actual problem

Most people showing up at your church, at your blog or who open the first pages of your book face problems they don’t know how to solve: marriage problems, money problems, hope problems, forgiveness problems.

When you identify a problem and lead people to a solution (or potential solution), your message immediately becomes relevant.

What I had to do in my message was identify a problem that most people would want to see solved.

In my message, I zone in on why people instinctively hate the idea that there’s a hell or separation in eternity, but I also explain how that resolves some of the tension people find impossible to resolve in their lives right now.

Ironically, your writer’s block problem often gets solved if you can identify and solve someone else’s problem.

3. Find the Why

You can find tension and find a problem to solve but still not have a fascinating message.

Why?

Because you haven’t yet identified why any of it matters.

In any kind of communication, the why is the most important question you can answer for someone.

Why establishes relevance. When you establish the why – a money problem suddenly matters to your listener; when you explain why forgiveness is an issue, or why the existence of hell or the beauty of heaven matter, interest in a subject piques.

The problem with far too many sermons and far too much Christian writing is that they focus on the What and the How and they completely miss the Why.

In this post, I outline the 5 questions I use to evaluate every message as I write it (I got them from Andy Stanley). My two most favourite questions are the questions of why the audience needs to know what they need to know and why they need to do what they need to do.

When you’re stuck, keep asking yourself “Why does any of this matter?” When you can answer that, you’ve got an interesting message.

If you can’t answer why your message matters, your message won’t matter.

4. Look for surprises

Even in an age of declining biblical literacy, familiarity is a problem with preaching from the Bible.

It’s a problem because people assume they know what a text means. And even people with little Christian background assume they know what Christians would say about an issue.

Even as a preacher, you might read a text and miss the shock and surprise of the original text.

To get over this, I try to pretend I’m reading the text for the first time. My text this week was from Revelation 21-22. Here are some surprise angles that could make a sermon on Revelation 21: 1-3 (and this just scratches the surface on three short verses):

John is in exile on the Island of Patmos and he sees this? Why? What would that have meant to him?

Wait…there’s a new earth, not just a new heaven? What????

And why a new heaven? What’s wrong with the old one?

Wait…heaven’s a city? What about the endless golf game in the sky that people imagine?

What’s this bride and groom language all about and why is it so intimate?

Hey, in Greek, the word for ‘dwell’ is ‘tabernacle’…does this go back to the Old Testament and John 1 and then the Holy Spirit dwelling in us (actually, yes it does) and what on earth does this mean?

See…that’s just three verses.

Approach the Bible as a stranger or a child and it pops to life.

5. Talk to someone another writer about your problem

Honestly, when you go to a non-preacher or non-communicator for advice, their advice often isn’t that helpful.

Why?

Because writing problems are usually best understood by other writers.

So sure, you can ask questions of your neighbour or someone else who doesn’t write for a living.

But keep in mind that a quick consult with another writer or preacher can zero in on the problem faster than you might think.

6. Imagine you’re being pulled off the stage…

I don’t know how I developed this trick, but it’s tremendously helpful.

Years ago when I felt stuck in the writing process, I started imagining myself being pulled off the stage in the middle of my message (almost by a cane…like in the comics) and getting 30 seconds to shout out my last line before the message was over.

If I didn’t have anything to shout in that last line, I knew I hadn’t found the main point of my message.

If I could say it, I’d found the tension and the main point of my message.

Last week, the single line was “You should have a better plan for eternity than you do for your next vacation.”

Try this exercise… it works.

7. Come back to it another day

If you find that you’re striking out, again and again, pack it in and come back to it fresh in the morning. I find so many breakthroughs happen this way.

Of course, that doesn’t work if you’re starting your message Saturday morning for Sunday delivery.

But if you work ahead like I do, time becomes your friend as much as deadlines do.

So work ahead. And come back to it fresh after a good night’s sleep.

> Read more from Carey.

Download PDF

Tags: , , ,

| What is MyVisionRoom? > | Back to Communication >

ABOUT THE AUTHOR

Carey Nieuwhof

Carey Nieuwhof

Carey Nieuwhof is lead pastor of Connexus Community Church and author of the best selling books, Leading Change Without Losing It and Parenting Beyond Your Capacity. Carey speaks to North American and global church leaders about change, leadership, and parenting.

See more articles by >

COMMENTS

What say you? Leave a comment!

Recent Comments
comment_post_ID); ?> Thank you for this information. I'm going to use this article to improve my work with the Lord.
 
— Abel Singbeh
 
comment_post_ID); ?> Thank you Ed for sharing your insights into the Church Growth Movement. I have my reservations with Church Growth models because it has done more damage than good in the Body of Christ. Over the years, western churches are more focused on results, formulas and processes with little or no emphasis on membership and church discipline. Pastors and vocational leaders are burnt out because they're overworked. I do believe that the Church Growth model is a catalyst to two destructive groups: The New Apostolic Reformation and the Emerging Church. Both groups overlap and have a very loose definition. They're both focus on contemporary worship, expansion of church brand (franchising), and mobilizing volunteering members as 'leaders' to grow their ministry. Little focus on biblical study, apologetics and genuine missional work with no agenda besides preaching of the gospel.
 
— Dave
 
comment_post_ID); ?> Thank you for sharing such a good article. It is a great lesson I learned from this article. I am one of the leaders in Emmanuel united church of Ethiopia (A denomination with more-than 780 local churches through out the country). I am preparing a presentation on succession planning for local church leaders. It will help me for preparation If you send me more resources and recommend me books to read on the topic. I hope we may collaborate in advancing leadership capacity of our church. God Bless You and Your Ministry.
 
— Argaw Alemu
 

Clarity Process

Three effective ways to start moving toward clarity right now.

Beginning Your Discipleship Journey in a Weekend-Only Culture

Below is a weekly series posting content from one of the most innovative content sources in the church world: SUMS Remix Book Summaries for church leaders. SUMS Remix takes a practical problem in the church and looks at it with three solutions; and each solution is taken from a different book. As a church leader you get to scan relevant books based on practical tools and solutions to real ministry problems, not just by the cover of the book. Each post will have the edition number which shows the year and what number it is in the overall sequence. (SUMS provides 26 issues per year, delivered every other week to your inbox). 

>> Subscribe to SUMS Remix <<


Every church should have a clear, simple process for making disciples. Does yours?

Almost every church engages in some form of discipleship. When a pastor uses the Bible in a sermon, or a leader opens the Scriptures to a small group, the church is providing the initial phases, but lasting discipleship must go far beyond that.

If a new Christian who attends weekend worship services only asked for help in becoming more like Christ, what would your answer be? Would everyone in leadership give the same answer? Do you share a clear, simple first step? Followed by a second step?

But this is important for more than just a “new” Christian. How are you intentionally and methodically helping other believers to deepen their walk with Christ? How can you impact a “weekend only” culture and begin to instill basic disciple-making practices into your church’s life?

Solution #1: Build your system around shared faith catalysts.

THE QUICK SUMMARY – Deep and Wide, by Andy Stanley

Deep and Wide provides church leaders with an in-depth look into North Point Community Church and its strategy for creating churches unchurched people absolutely love to attend.

For the first time, Andy Stanley explains his strategy for preaching and programming to the “dual audience” of mature believers and cynical unbelievers. He argues that preaching to dual audiences doesn’t require communicators to “dumb down” the content. According to Stanley, it’s all in the approach.

You’ll be introduced to North Point’s spiritual formation model, “The Five Faith Catalysts,” as well as three essential ingredients for creating irresistible environments.

A SIMPLE SOLUTION

When Andy Stanley and the team that launched North Point Community Church dealt with the question of spiritual formation or discipleship, they rejected a class-based, program-driven, curriculum based model. They didn’t believe that classes created mature believers, just smart believers. Instead, they developed a more holistic approach.

North Point’s mission statement is “to lead people into a growing relationship with Jesus Christ.” The leadership team determined that faith is what grows in a growing relationship, and faith should be at the center of every healthy relationship. To achieve that, the team concluded that the best discipleship model would be one designed around “growing people’s faith.”

Over time, North Point developed five dynamics that repeatedly showed up in people’s faith stories. Their decision to create a ministry model around these five “catalysts” of faith was a defining moment for their church.

Your organization’s spiritual growth model is perfectly designed to produce the results you are currently getting.

The quest for spiritual maturity is a lifelong endeavor, and your approach to spiritual formation must be flexible and dynamic enough to support you through every season of life.

Here are five faith catalysts, five things God uses to grow your faith.

Practical Teaching – practical teaching that moves people to action. We are constantly asking our preachers and teachers:

  • What do you want them to know?
  • What do you want them to do?
  • What can we do to create next steps?

Private Disciplines – personal spiritual disciplines introduce a sense of intimacy and accountability to our faith walks. Private spiritual disciplines tune our hearts to the heart of God and underscore personal accountability to our heavenly Father. The way you talk about the Bible on the weekend will determine their interest in the Bible during the week.

Personal Ministry – few things stretch and thus grow our faith like stepping into a ministry environment for which we feel unprepared. If we ever get to the place where we are willing to make what we have available to God, amazing things will happen. Ministry forces us to be constantly dependent on God, and thus our faith is strengthened.

Providential Relationships – occur when we hear from God through someone or when we see God in someone. While it’s beyond our ability to manufacture any type of relationship, what we can do is create environments that are conducive to the development of these types of relationships. We constantly look for ways to get people connected more quickly and keep them connected longer.

Pivotal Circumstances – it’s not an event itself that grows or erodes our faith; it is our interpretation of the event that determined which way we went. The conclusions we draw about God in the midst of our pivotal circumstances drive us toward or away from Him.

– Andy Stanley, Deep and Wide

A NEXT STEP

Andy Stanley is always the first to warn church leaders “not to do what we do.” But he also makes no apology in pushing church leaders to closely examine the practices at their own churches to determine their validity for accomplishing the purposes they are designed to accomplish.

How about your church? Have you defined characteristics and habits of a growing disciple? What strategy do you follow in moving individuals toward a set Christ-centered of faith catalysts?

At your next team meeting, list on a whiteboard or chart tablet the most important attitudes, actions, or evidences of a growing disciple in your church.

As you look at your list, how could you combine or group these into “marks of a disciple” and categorize them into the four to 6 most important at this time.? How can you make them clear using compelling and catalytic language?

Now begins the intensive and ongoing leadership task of aligning your programs and systems to achieve these outcomes.

The real beauty in clarifying, focusing, and strengthening the disciple-making process of your church is this: the people who are growing will, by nature, take other people along with them.

Growing people grow people. Consuming people consume programs.

Without stating and integrating a simpler, intentional disciple-making process, your church will remain stuck in a bottleneck of the status quo and “weekend only” follow-ship.

When you build your discipleship system around shared faith catalysts, your church can develop an effectiveness of growing disciples.

To learn more about beginning your discipleship journey, start a conversation with the Auxano team today.

Taken from SUMS Remix 11-1, published March 2015


 

>> Subscribe to SUMS Remix <<

Download PDF

Tags: , , ,

| What is MyVisionRoom? > | Back to Discipleship >

ABOUT THE AUTHOR

VRcurator

VRcurator

Bob Adams is Auxano's Vision Room Curator. His background includes over 23 years as an associate/executive pastor as well as 8 years as the Lead Consultant for a church design build company. He joined Auxano in 2012.

See more articles by >

COMMENTS

What say you? Leave a comment!

Recent Comments
comment_post_ID); ?> Thank you for this information. I'm going to use this article to improve my work with the Lord.
 
— Abel Singbeh
 
comment_post_ID); ?> Thank you Ed for sharing your insights into the Church Growth Movement. I have my reservations with Church Growth models because it has done more damage than good in the Body of Christ. Over the years, western churches are more focused on results, formulas and processes with little or no emphasis on membership and church discipline. Pastors and vocational leaders are burnt out because they're overworked. I do believe that the Church Growth model is a catalyst to two destructive groups: The New Apostolic Reformation and the Emerging Church. Both groups overlap and have a very loose definition. They're both focus on contemporary worship, expansion of church brand (franchising), and mobilizing volunteering members as 'leaders' to grow their ministry. Little focus on biblical study, apologetics and genuine missional work with no agenda besides preaching of the gospel.
 
— Dave
 
comment_post_ID); ?> Thank you for sharing such a good article. It is a great lesson I learned from this article. I am one of the leaders in Emmanuel united church of Ethiopia (A denomination with more-than 780 local churches through out the country). I am preparing a presentation on succession planning for local church leaders. It will help me for preparation If you send me more resources and recommend me books to read on the topic. I hope we may collaborate in advancing leadership capacity of our church. God Bless You and Your Ministry.
 
— Argaw Alemu
 

Clarity Process

Three effective ways to start moving toward clarity right now.

What Process Do You Have in Place for Succession Planning?

Here are five common questions leaders wrestle through when trying to decide what their succession planning process should look like.

Q – WHAT DO YOUR GOVERNING DOCUMENTS REQUIRE?

Don’t expect a lot of guidance here.  Most Constitution and Bylaws only speak to replacement planning and are silent on the broader issue of succession planning.  Consequently, the selection of a broader succession planning process is influenced by other factors.

Q – WHAT IS THE REASON YOU ARE YOU DEVELOPING A SUCCESSION PLAN?

An unexpected transition may push you towards one process option while a planned transition would push you towards another.  The “Intentional Interim” is often the process of choice in emergency transition situations.  The “Stop and Go” and “Overlap” options work well when you have time to plan ahead.

Q – WILL THE CURRENT LEADER STAY ENGAGED IN THE MINISTRY AFTER RETIREMENT?

If so, you may lean towards the “Stop and Go” or “Overlap.”  The answer to this question will also influence how you account for each of the five Signposts as you develop your succession planning strategy.

 Q – HOW “HEALTHY” IS YOUR MINISTRY?

Some ministries have a healthy culture.  Other ministries, however, face significant challenges. Healthy ministries tend to implement the “Stop and Go” or “Overlap” options while troubled ministries tend to utilize the “Intentional Interim.”

 Q – DO YOU NEED AN OIL CHANGE OR AN OVERHAUL?

If you are happy with your programming methodology the “Stop and Go” or “Overlap” will more than likely be your go to options.  If you sense the need for a fundamental change in direction you may consider the “Stop and Go” or “Intentional Interim.”

Getting key stakeholders to agree on this question can prove difficult.  This is why we recommend starting the succession planning process as early as possible.  Giving your team enough time to prayerfully evaluate key areas and work through issues is always a good course of action.

The three Process Options referenced above are the Stop and Go, Intentional Interim and Overlap.

Click HERE for a brief description of each.

> Read more from Will.


 Do you need to know more ideas about succession planning for your organization? Connect with an Auxano Navigator and start a conversation with our team.

Download PDF

Tags: , , ,

| What is MyVisionRoom? > | Back to Leadership >

ABOUT THE AUTHOR

Will Heath

Will Heath

Will Heath helps leaders and organizations navigate seasons of transition.

See more articles by >

COMMENTS

What say you? Leave a comment!

Recent Comments
comment_post_ID); ?> Thank you for this information. I'm going to use this article to improve my work with the Lord.
 
— Abel Singbeh
 
comment_post_ID); ?> Thank you Ed for sharing your insights into the Church Growth Movement. I have my reservations with Church Growth models because it has done more damage than good in the Body of Christ. Over the years, western churches are more focused on results, formulas and processes with little or no emphasis on membership and church discipline. Pastors and vocational leaders are burnt out because they're overworked. I do believe that the Church Growth model is a catalyst to two destructive groups: The New Apostolic Reformation and the Emerging Church. Both groups overlap and have a very loose definition. They're both focus on contemporary worship, expansion of church brand (franchising), and mobilizing volunteering members as 'leaders' to grow their ministry. Little focus on biblical study, apologetics and genuine missional work with no agenda besides preaching of the gospel.
 
— Dave
 
comment_post_ID); ?> Thank you for sharing such a good article. It is a great lesson I learned from this article. I am one of the leaders in Emmanuel united church of Ethiopia (A denomination with more-than 780 local churches through out the country). I am preparing a presentation on succession planning for local church leaders. It will help me for preparation If you send me more resources and recommend me books to read on the topic. I hope we may collaborate in advancing leadership capacity of our church. God Bless You and Your Ministry.
 
— Argaw Alemu
 

Clarity Process

Three effective ways to start moving toward clarity right now.

Three Ways to Lose Your Leadership Creds

The most important characteristic in effective communication and effective leadership is credibility. Incredible passion cannot overcome a lack of credibility. Sound logic, as important as it is, will not compensate for a lack of credibility. Just as people are unable to follow a leader they cannot believe or trust, a message will not be heard when it is delivered by someone who lacks credibility. Here are three ways communicators lose credibility:

1. Not telling the truth

As a kid, you likely heard the fable of “the boy who cried wolf.” The young boy lied multiple times about being in danger from a wolf. Because he did not tell the truth, people assumed the third time he yelled, “Wolf!” was a lie too. When communicators and leaders don’t consistently tell the truth, people don’t believe them even when the message is true.

2. Constant expressions of anger

Anger can grab attention, and righteous anger can be endearing, as people respect a communicator who is passionate about a wrong that should be made right. But fits of rage expressed against anything and everything reveal the person is bitter, angry, and lacking self-control. Warren Wiersbe said, “Love without truth is hypocrisy, and truth without love is brutality.” Effective communicators speak the truth, but they speak the truth in love.

3. Inconsistency between character and message

A lack of integrity in a communicator distracts from important messages that are being communicated. In the book Small Data, business consultant Martin Lindstrom writes about the demise of the “LiveStrong” bracelets that, at one time, were commonplace:

Up until a few years ago, whenever I gave speeches I asked audience members if anyone was wearing a yellow LiveStrong bracelet… Invariably two dozen or so audience members would raise their hands. Why do you wear it, I asked? Most told me they wore the LiveStrong bracelet to show their support for the fight against cancer. Today, in the wake of Lance Armstrong’s doping controversy, almost no one would want be seen wearing a LiveStrong bracelet. Still, when I asked audience members why they stopped wearing the bracelet—did this mean they no longer believed in fighting cancer?—most admitted they began wearing the bracelet to stand out, to inspire a conversation and even to show their superior moral status.

The important issue of fighting and researching cures for cancer has not become less important, but this particular message lost traction because of a loss of credibility that stemmed from inconsistency between words and actions. Someone who is found guilty of doping is not someone who is seen as a credible messenger for health.

The single most effective way to ensure your message is not heard is to lack credibility. Effective communicators and effective leaders know this and fiercely guard their character and integrity.

Read more from Eric.


Want to learn more about being an effective communicator?

Download PDF

Tags: , , , ,

| What is MyVisionRoom? > | Back to Communication >

ABOUT THE AUTHOR

Eric Geiger

Eric Geiger

Eric Geiger is the Senior Pastor of Mariners Church in Irvine, California. Before moving to Southern California, Eric served as senior vice-president for LifeWay Christian. Eric received his doctorate in leadership and church ministry from Southern Seminary. Eric has authored or co-authored several books including the best selling church leadership book, Simple Church. Eric is married to Kaye, and they have two daughters: Eden and Evie. During his free time, Eric enjoys dating his wife, taking his daughters to the beach, and playing basketball.

See more articles by >

COMMENTS

What say you? Leave a comment!

Recent Comments
comment_post_ID); ?> Thank you for this information. I'm going to use this article to improve my work with the Lord.
 
— Abel Singbeh
 
comment_post_ID); ?> Thank you Ed for sharing your insights into the Church Growth Movement. I have my reservations with Church Growth models because it has done more damage than good in the Body of Christ. Over the years, western churches are more focused on results, formulas and processes with little or no emphasis on membership and church discipline. Pastors and vocational leaders are burnt out because they're overworked. I do believe that the Church Growth model is a catalyst to two destructive groups: The New Apostolic Reformation and the Emerging Church. Both groups overlap and have a very loose definition. They're both focus on contemporary worship, expansion of church brand (franchising), and mobilizing volunteering members as 'leaders' to grow their ministry. Little focus on biblical study, apologetics and genuine missional work with no agenda besides preaching of the gospel.
 
— Dave
 
comment_post_ID); ?> Thank you for sharing such a good article. It is a great lesson I learned from this article. I am one of the leaders in Emmanuel united church of Ethiopia (A denomination with more-than 780 local churches through out the country). I am preparing a presentation on succession planning for local church leaders. It will help me for preparation If you send me more resources and recommend me books to read on the topic. I hope we may collaborate in advancing leadership capacity of our church. God Bless You and Your Ministry.
 
— Argaw Alemu
 

Clarity Process

Three effective ways to start moving toward clarity right now.

It’s Time to Stop Campaigning and Start Discipling

Recently, Auxano was engaged by Mainstreet Church in the greater Toledo, Ohio area to help rethink how they would continue to fund their vision. Under the leadership of Lead Pastor, Marty Pennington, the church had taken a leap of faith, constructed a new campus, and relocated to the new facilities enabling them to build relationships that move more people to full devotion to Christ. However, this new level brought about new resourcing challenges.

The church had a healthy debt load that needed to be addressed and an ever-increasing cycle of one campaign after another. Each campaign resulted in lower participation percentages, a reduction in cash offerings, and smaller financial commitments by their members. Mainstreet was experiencing “campaign fatigue.” Campaign fatigue sets in when members of the church become weary of the repetitive cycle of campaign after campaign with no apparent end in sight. For both leaders and members, fatigue quickly grows into frustration and weariness. The church was at a resourcing crossroads and had several challenges that needed to be overcome.

• How do we continue to fund the vision?

• How do we stop the campaign cycle?

• How do we re-energize leaders?

• How do we disciple believers in the area of generosity?

• How do we increase the number of people who are financially contributing to the vision of the church?

So what did Campaigns by Auxano recommend? Stop Campaigning and Start Discipling! The church courageously hit the pause button on their next campaign and developed a comprehensive discipleship plan around their “give fully” spiritual mark. They identified four stages of “giving fully” for Christ followers: emerging, engaged, growing, and generous. Members were challenged to assess their stage and take the essential steps to go to the next stage. The clear challenge was to “grow up” in the area of generosity. For some that meant to start tithing. For others it meant that God was calling them to become generous “above and beyond” givers. Mainstreet’s prayer was to create a culture of generosity among a broader base of their membership and provide a break in the campaign cycle.

So what happened? Despite enduring the worst weather on record and its impact on their Sunday morning attendance, the church had amazing spiritual and numerical results:

• a 38% immediate giving increase for the first 12 weeks of the generosity initiative

• a 16% sustainable increase in budget giving beyond the first 12 weeks of the generosity initiative

more people contributing financially to the work of the church than ever before

• a new generosity culture language that is empowering discipleship and making the mission transferable

• a clearly designed and supported growth pathway from being an emerging giver to a generous disciple

When you bring the entire staff together, articulate a clear vision, and create a comprehensive discipleship strategy, churches can grow a generous culture that will produce immediate and sustainable results. Of course, you can keep campaigning if that is more fun!

> Read more from Todd.

Download PDF

Tags: , , ,

| What is MyVisionRoom? > | Back to Discipleship >

ABOUT THE AUTHOR

Todd McMichen

Todd McMichen

Todd serves at the Director of Generosity by LifeWay. His generosity roots arise from leading multiple capital campaigns for local churches that together raised over $35,000,000 for their visionary projects. Since 2000, Todd has been a well-established stewardship coach, generosity leader, author, and conference speaker.

See more articles by >

COMMENTS

What say you? Leave a comment!

Recent Comments
comment_post_ID); ?> Thank you for this information. I'm going to use this article to improve my work with the Lord.
 
— Abel Singbeh
 
comment_post_ID); ?> Thank you Ed for sharing your insights into the Church Growth Movement. I have my reservations with Church Growth models because it has done more damage than good in the Body of Christ. Over the years, western churches are more focused on results, formulas and processes with little or no emphasis on membership and church discipline. Pastors and vocational leaders are burnt out because they're overworked. I do believe that the Church Growth model is a catalyst to two destructive groups: The New Apostolic Reformation and the Emerging Church. Both groups overlap and have a very loose definition. They're both focus on contemporary worship, expansion of church brand (franchising), and mobilizing volunteering members as 'leaders' to grow their ministry. Little focus on biblical study, apologetics and genuine missional work with no agenda besides preaching of the gospel.
 
— Dave
 
comment_post_ID); ?> Thank you for sharing such a good article. It is a great lesson I learned from this article. I am one of the leaders in Emmanuel united church of Ethiopia (A denomination with more-than 780 local churches through out the country). I am preparing a presentation on succession planning for local church leaders. It will help me for preparation If you send me more resources and recommend me books to read on the topic. I hope we may collaborate in advancing leadership capacity of our church. God Bless You and Your Ministry.
 
— Argaw Alemu
 

Clarity Process

Three effective ways to start moving toward clarity right now.

Unleash the Creativity of Your Team by Cultivating a Creative Spark

Below is a weekly series posting content from one of the most innovative content sources in the church world: SUMS Remix Book Summaries for church leaders. SUMS Remix takes a practical problem in the church and looks at it with three solutions; and each solution is taken from a different book. As a church leader you get to scan relevant books based on practical tools and solutions to real ministry problems, not just by the cover of the book. Each post will have the edition number which shows the year and what number it is in the overall sequence. (SUMS provides 26 issues per year, delivered every other week to your inbox). 


How can I unleash the creativity of my team?

In our fast-paced digital life, church leadership teams need to be creative in order to deal with the changes coming their way today – or they risk irrelevancy tomorrow.

Creativity then, becomes a constant process for every ministry area of any church rather than an occasional requirement for the worship pastor at Christmas or only limited to those “creative” churches.

Like farmers and their crops, leaders cannot dictate creativity, but they are called to cultivate creativity. Thinking and acting creatively doesn’t just happen because a leader desires it or orders it to happen. With the right environment, resources, mindset, and vision, your team will be able to develop the required motivation to be creative on their own.

If you desire to unleash the creativity of your team, try this:

Solution – Cultivate a creative spark.

THE QUICK SUMMARY – Creative Confidence, Tom and David Kelley

Too often, companies and individuals assume that creativity and innovation are the domain of the “creative types.”  But two of the leading experts in innovation, design, and creativity on the planet show us that each and every  one of us is creative.

In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with many of the world’s top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems.  Creative Confidence can your team be more productive and successful in fulfilling their responsibilities.

A SIMPLE SOLUTION

French chemist Louis Pasteur is quoted as saying “Chance favors the trained mind.” You can lead your team to think the same way, by being prepared to be creative.

Creativity doesn’t happen in a vacuum. Your efforts to encourage your team’s creativity could be as simple as a change in perspective, or as complex as a new working environment. It’s probably going to be somewhere in-between.

The point is, your team’s creativity can be influenced by specific actions you take. Their claim to fame probably won’t be on the same level as discovering the principles of vaccination or pasteurization, but it could be just as meaningful to your organization.

Sometimes, your team just needs a spark to fire up their creativity.

The creative spark needed to come up with new solutions is something you have to cultivate, over and over again. One way to begin is to consciously increase the inspiration you encounter in your daily life.

Effective strategies to help you get from blank page to insight.

  • Choose Creativity – To be more creative, the first step is to decide what you want to make it happen.
  • Think like a Traveler – Like a visitor to a foreign land, try turning fresh eyes on your surroundings, no matter how mundane or familiar. Don’t wait around for a spark to magically appear. Expose yourself to new ideas and experiences.
  • Engage Relaxed Attention – Flashes of insight often come when your mind is relaxed and not focused on completing a specific task, allowing the mind to make new connections between seemingly unrelated ideas.
  • Empathize with Your End User – You com up with more innovative ideas when yo better understand the needs and context of the people you are creating solutions for.
  • Do Observations in the Field – If you observe others with the skills of an anthropologist, you might discover new opportunities hidden in plain sight.
  • Ask Questions, Starting with “Why?” – A series of “why?” questions can brush past surface dtails and get to the heart of the matter.
  • Reframe Challenges – Sometimes, the first step toward a great solution is to refram the question. Starting from a different point of view can help you get to the essence of a problem.
  • Build a Creative Support Network – Creativity can flow more easily and be more fun when you have others to collaborate with and bounce ideas off.

– Tom Kelley and David Kelley, Creative Confidence

A NEXT STEP

At your next team meeting, review the list of strategies above. Select one activity that you will lead your team in each week. Have each team member note how they are applying the principle individually in a personal creativity journal.

Each week, devote 30 minutes of your team meeting to discussing that week’s strategy.

  • How has the strategy worked in improving team creativity?
  • What new directions has the strategy unveiled?
  • What current activities has the strategy revealed that need to be “stopped”?
  • How could the strategy be modified to improve creativity even more?
  • How will your team adopt this strategy into their creative cycle, without it getting “stale?”

At the end of the 8-seek experiment, schedule a one-hour meeting with your team to decide and commit on strategies that will become a regular part of their creative process.

At periodic occasions throughout the year, check-in with the team to see how the strategies are working, or if they need to be modified or abandoned.

To learn more about helping your team develop a creative spark, start a conversation with the Auxano team today.

Taken from SUMS Remix 15-1, published May 2015


>> Subscribe to SUMS Remix <<

Download PDF

Tags: , , , ,

| What is MyVisionRoom? > | Back to Communication >

ABOUT THE AUTHOR

VRcurator

VRcurator

Bob Adams is Auxano's Vision Room Curator. His background includes over 23 years as an associate/executive pastor as well as 8 years as the Lead Consultant for a church design build company. He joined Auxano in 2012.

See more articles by >

COMMENTS

What say you? Leave a comment!

Recent Comments
comment_post_ID); ?> Thank you for this information. I'm going to use this article to improve my work with the Lord.
 
— Abel Singbeh
 
comment_post_ID); ?> Thank you Ed for sharing your insights into the Church Growth Movement. I have my reservations with Church Growth models because it has done more damage than good in the Body of Christ. Over the years, western churches are more focused on results, formulas and processes with little or no emphasis on membership and church discipline. Pastors and vocational leaders are burnt out because they're overworked. I do believe that the Church Growth model is a catalyst to two destructive groups: The New Apostolic Reformation and the Emerging Church. Both groups overlap and have a very loose definition. They're both focus on contemporary worship, expansion of church brand (franchising), and mobilizing volunteering members as 'leaders' to grow their ministry. Little focus on biblical study, apologetics and genuine missional work with no agenda besides preaching of the gospel.
 
— Dave
 
comment_post_ID); ?> Thank you for sharing such a good article. It is a great lesson I learned from this article. I am one of the leaders in Emmanuel united church of Ethiopia (A denomination with more-than 780 local churches through out the country). I am preparing a presentation on succession planning for local church leaders. It will help me for preparation If you send me more resources and recommend me books to read on the topic. I hope we may collaborate in advancing leadership capacity of our church. God Bless You and Your Ministry.
 
— Argaw Alemu
 

Clarity Process

Three effective ways to start moving toward clarity right now.